Monday, November 14, 2011
Best Network Marketing
Network or social marketing success is measured by the benefits of the best mlm network marketing or the network campaigns to the society rather than the financial gain or increase in sales. Social marketing seeks to educate the society on certain issues and suggesting solutions to societal problems, and not entirely promoting certain goods or services. Funds spent on social marketing cannot be recovered in financial terms, but in terms of making the lives of people better.
To ensure the best network marketing as well as social marketing, it is important to define the aims of your campaign. What do you wish to gain from this marketing? A reduction in the number of motor accidents is increasing awareness of road safety regulations or any other. The aims must be specific enough and numeric values attached if possible; that is the only way to measure the success of the marketing successfully. For instance, the aim could be reducing road accidents by 15% by the end of the year, by doing this we can measure at the end of the year if this has been successful or not.
After defining the aims of the social marketing, you need to identify your audience. What age group should the audience encompass? Which media will be more appropriate in reaching them? The methods that will work for young people may not work for the elderly. If the audience is online, then the internet will do but if not, another method has to be found to get the message to them. Network marketing Internet business has increased with the fastest mode of global life.
The approach to the marketing will depend on the audience. If the audiences are online and are part of social networking groups, then perhaps Facebook or twitter will be a good medium. If they love to watch photos, then you could create your campaigns as photos and tag them in. You could also use banner adverts and Google Adwords for the elderly internet users who are not part of social networking sites. You can further take help from the network marketing for dummies to perform best.
Finally, you need to analyze your methods used and results obtained and check them against the aims stated. If the aims are being met, then all is well but if not, you may need to rethink the strategy. It is also important to determine where things went wrong; maybe you are targeting the wrong audience or using the wrong methods. For instance, targeting an anti-smoking campaign at minors will not yield any results. This is because they are barred from smoking by law and so a campaign in that direction will not change anything. It is sometimes very difficult to set out the aims of the campaign, but as time goes on, the picture becomes clearer so aspects can be adjusted to fit.
Social marketing success makes society better. For example, a success in the seatbelt campaign will lead to the reduction in fatalities in road accidents, thus saving a lot of lives. In recent times, social marketing has become more effective online that anywhere else. Campaign leaders can have forums online where members can contribute their ideas on the issues and help sensitize other people. Online methods deliver messages faster than print and electronic media.
To ensure the best network marketing as well as social marketing, it is important to define the aims of your campaign. What do you wish to gain from this marketing? A reduction in the number of motor accidents is increasing awareness of road safety regulations or any other. The aims must be specific enough and numeric values attached if possible; that is the only way to measure the success of the marketing successfully. For instance, the aim could be reducing road accidents by 15% by the end of the year, by doing this we can measure at the end of the year if this has been successful or not.
After defining the aims of the social marketing, you need to identify your audience. What age group should the audience encompass? Which media will be more appropriate in reaching them? The methods that will work for young people may not work for the elderly. If the audience is online, then the internet will do but if not, another method has to be found to get the message to them. Network marketing Internet business has increased with the fastest mode of global life.
The approach to the marketing will depend on the audience. If the audiences are online and are part of social networking groups, then perhaps Facebook or twitter will be a good medium. If they love to watch photos, then you could create your campaigns as photos and tag them in. You could also use banner adverts and Google Adwords for the elderly internet users who are not part of social networking sites. You can further take help from the network marketing for dummies to perform best.
Finally, you need to analyze your methods used and results obtained and check them against the aims stated. If the aims are being met, then all is well but if not, you may need to rethink the strategy. It is also important to determine where things went wrong; maybe you are targeting the wrong audience or using the wrong methods. For instance, targeting an anti-smoking campaign at minors will not yield any results. This is because they are barred from smoking by law and so a campaign in that direction will not change anything. It is sometimes very difficult to set out the aims of the campaign, but as time goes on, the picture becomes clearer so aspects can be adjusted to fit.
Social marketing success makes society better. For example, a success in the seatbelt campaign will lead to the reduction in fatalities in road accidents, thus saving a lot of lives. In recent times, social marketing has become more effective online that anywhere else. Campaign leaders can have forums online where members can contribute their ideas on the issues and help sensitize other people. Online methods deliver messages faster than print and electronic media.
11 do or die tips for successful network marketing
Several years ago, I discovered that there are unlimited paths on which one can travel through this journey we call life. Up to that point, I had done nothing but dream of the day I would play professional soccer. My senior year on the college soccer team was cut short with a bad ankle injury, so I focused on finishing up my degree and graduating.
There I was, just having graduated college where I was receiving my computer science degree and was ready to do what you’re supposed to do, go get a 9-5 job for the next 44 years and retire at age 65. I went to work at a respectable aeronautics company as a Software Engineer. My head was always great with computers, but my heart would never listen to my head. I found a "MLM"/network marketing company shortly after beginning my soon-to-be short lived software engineering career. After paying a LOT of money ($5,000) for a LOT of product, became a "director" at this company. To make a long story short, 6 months later I had $4,900 in products sitting in my parent’s garage, and the network marketing company was involved in a lawsuit and had been completely shut down. I was supposed to get reimbursed some portion of the $5,000 I had invested (after lawyer’s fees and such were taken out), but that was about 7 years ago and I haven’t seen a dime since then.
Fast forward about 4 more years down the road. I was on my 3rd software engineering position and had almost tripled my income from when I first graduated college! This was GREAT, but even then I realized that the reason I was forced to find my 3rd job was because the company at my 2nd job went through a company-wide slashing and laid-off about 2/3 of the entire company. I did NOT like the idea that one day my family would be at the mercy of bosses and VP’s at companies who are only looking out for themselves. I had to do something about this&ldots;
I saved up money for several months of expenses, and started exploring many businesses that I could start on my own. I had a short stint with my best friend and one other person. There was a rather successful company they had both worked at before&ldots;and said it was going to be easy to recreate everything that their former company had done. We started out, and I quickly left after making 200-300 cold calls per day. (3 � years later this company is doing monthly sales of $250,000-$300,000 and all of the owners are making 6 figures&ldots;OOPS!) I still talk with my best friend daily and we are always plotting our next big money maker&ldots;but I’ll talk more about that in a bit&ldots;
I finally chose to start a franchise with my parent’s equity in their home. (After MANY hours of talking with them.) After investing over 6 figures into this franchise, we quickly discovered that we should’ve chosen a much more seasoned franchise. (Of course, we couldn’t have afforded the bigger franchises&ldots;) 5 years later, I’ve made around $8,000 from the company (total), and besides paying for all of the employees, taxes, product, rent, etc&ldots;we’ve got nowhere besides paying the monthly interest only loan payments to the bank. (This is after working 80-100 hours/week for the first 11 months of the business&ldots;where at that point I was forced to find other work because I had to make SOME income to pay my mortgage.)
Finally, after all of these "failures", I found the PERFECT company, a network marketing company. First, after countless of hours of research, let me tell you what to look for in a network marketing company:
1) Solid background. The company you work for should have at LEAST 5 years of history, and it should be POSITIVE history. Look for things like a company that’s traded on the stock market, honors from reputable companies (Business Week, Forbes, etc.)
2) Great leadership. I learned this from Jim Collin’s book, Good to Great. See what the company leaders have done in the past. (i.e. Were they selling magazines from the back of their car before joining this company?) Also – Are any high profile figures endorsing the products? (With a high profile person’s reputation at stake, they will only associate with top products.)
3) Re-usable products. Whatever you’re selling and/or consuming needs to be items that are used up quickly and re-ordered regularly. (Mortgage Refinancing doesn’t work in network marketing because the average person only refinances every 5 years.)
4) In demand products. Example, the health industry is seeing tremendous growth due to all of the baby boomers. This is paired with the life expectancy raising every day. (We’ll be at life expectancy of 120-150 years in no time.) The health field is a GREAT example of a great place to investigate.
5) Solid marketing techniques. There are something like 6 or 8 main models of how a network marketing company can pay it’s associates. Make sure the model of your company is fair, doesn’t require minimums, and is truly residual. (So that if you ever stop growing your business, your income keeps coming in.) Also – How do you find your associates? (Through the internet? Friends and family?) (Read Richard Poe’s Wave 4: Network Marketing in the 21st Century)
6) Do your research. You need to take calculated risks to be successful in anything in life&ldots;but make sure you’ve done your research by checking out the BBB (better business bureau). Try to find "dirt" on the company. (Check the validity of the sources claiming the dirt.)
7) How are the products delivered? (Do you need to stock a garage full of products? Can the associates place orders directly?)
8) Great training. Make sure that you will have the proper training and support from your team. You don’t want to be a part of something where you’re totally on your own to figure it out. (This typically relates directly back to the companies compensation plan.)
9) IMPORTANT – How many hours per week do you need to put into the business? Are true passive/residual income techniques employed? (e.g. How do you find your downline? How do they get trained? How much help is your upline?)
10) Make sure you keep your current "linear" income job until your new network marketing company residual income can overtake it!
11) MOST IMPORTANT – Learn how to dream, and also learn how to set goals. (Read Napoleon Hill’s Think and Grow Rich) 90% of this business is mental. (This is true of any endeavor in life, playing professional sports, achieving great wealth, affecting mass humanity, etc.) EVERYTHING starts with an idea in one person’s head. Conceive it, believe it, achieve it. (Read Malcolm Gladwell’s The Tipping Point)
There I was, just having graduated college where I was receiving my computer science degree and was ready to do what you’re supposed to do, go get a 9-5 job for the next 44 years and retire at age 65. I went to work at a respectable aeronautics company as a Software Engineer. My head was always great with computers, but my heart would never listen to my head. I found a "MLM"/network marketing company shortly after beginning my soon-to-be short lived software engineering career. After paying a LOT of money ($5,000) for a LOT of product, became a "director" at this company. To make a long story short, 6 months later I had $4,900 in products sitting in my parent’s garage, and the network marketing company was involved in a lawsuit and had been completely shut down. I was supposed to get reimbursed some portion of the $5,000 I had invested (after lawyer’s fees and such were taken out), but that was about 7 years ago and I haven’t seen a dime since then.
Fast forward about 4 more years down the road. I was on my 3rd software engineering position and had almost tripled my income from when I first graduated college! This was GREAT, but even then I realized that the reason I was forced to find my 3rd job was because the company at my 2nd job went through a company-wide slashing and laid-off about 2/3 of the entire company. I did NOT like the idea that one day my family would be at the mercy of bosses and VP’s at companies who are only looking out for themselves. I had to do something about this&ldots;
I saved up money for several months of expenses, and started exploring many businesses that I could start on my own. I had a short stint with my best friend and one other person. There was a rather successful company they had both worked at before&ldots;and said it was going to be easy to recreate everything that their former company had done. We started out, and I quickly left after making 200-300 cold calls per day. (3 � years later this company is doing monthly sales of $250,000-$300,000 and all of the owners are making 6 figures&ldots;OOPS!) I still talk with my best friend daily and we are always plotting our next big money maker&ldots;but I’ll talk more about that in a bit&ldots;
I finally chose to start a franchise with my parent’s equity in their home. (After MANY hours of talking with them.) After investing over 6 figures into this franchise, we quickly discovered that we should’ve chosen a much more seasoned franchise. (Of course, we couldn’t have afforded the bigger franchises&ldots;) 5 years later, I’ve made around $8,000 from the company (total), and besides paying for all of the employees, taxes, product, rent, etc&ldots;we’ve got nowhere besides paying the monthly interest only loan payments to the bank. (This is after working 80-100 hours/week for the first 11 months of the business&ldots;where at that point I was forced to find other work because I had to make SOME income to pay my mortgage.)
Finally, after all of these "failures", I found the PERFECT company, a network marketing company. First, after countless of hours of research, let me tell you what to look for in a network marketing company:
1) Solid background. The company you work for should have at LEAST 5 years of history, and it should be POSITIVE history. Look for things like a company that’s traded on the stock market, honors from reputable companies (Business Week, Forbes, etc.)
2) Great leadership. I learned this from Jim Collin’s book, Good to Great. See what the company leaders have done in the past. (i.e. Were they selling magazines from the back of their car before joining this company?) Also – Are any high profile figures endorsing the products? (With a high profile person’s reputation at stake, they will only associate with top products.)
3) Re-usable products. Whatever you’re selling and/or consuming needs to be items that are used up quickly and re-ordered regularly. (Mortgage Refinancing doesn’t work in network marketing because the average person only refinances every 5 years.)
4) In demand products. Example, the health industry is seeing tremendous growth due to all of the baby boomers. This is paired with the life expectancy raising every day. (We’ll be at life expectancy of 120-150 years in no time.) The health field is a GREAT example of a great place to investigate.
5) Solid marketing techniques. There are something like 6 or 8 main models of how a network marketing company can pay it’s associates. Make sure the model of your company is fair, doesn’t require minimums, and is truly residual. (So that if you ever stop growing your business, your income keeps coming in.) Also – How do you find your associates? (Through the internet? Friends and family?) (Read Richard Poe’s Wave 4: Network Marketing in the 21st Century)
6) Do your research. You need to take calculated risks to be successful in anything in life&ldots;but make sure you’ve done your research by checking out the BBB (better business bureau). Try to find "dirt" on the company. (Check the validity of the sources claiming the dirt.)
7) How are the products delivered? (Do you need to stock a garage full of products? Can the associates place orders directly?)
8) Great training. Make sure that you will have the proper training and support from your team. You don’t want to be a part of something where you’re totally on your own to figure it out. (This typically relates directly back to the companies compensation plan.)
9) IMPORTANT – How many hours per week do you need to put into the business? Are true passive/residual income techniques employed? (e.g. How do you find your downline? How do they get trained? How much help is your upline?)
10) Make sure you keep your current "linear" income job until your new network marketing company residual income can overtake it!
11) MOST IMPORTANT – Learn how to dream, and also learn how to set goals. (Read Napoleon Hill’s Think and Grow Rich) 90% of this business is mental. (This is true of any endeavor in life, playing professional sports, achieving great wealth, affecting mass humanity, etc.) EVERYTHING starts with an idea in one person’s head. Conceive it, believe it, achieve it. (Read Malcolm Gladwell’s The Tipping Point)
Sunday, November 13, 2011
5 Steps To A Successful Network Marketing Business
When you are looking for a home business opportunity, Network Marketing For Dummies business or online marketing advice it is important to make sure that you are aware of all that are required to do and have in place. This can help save you a lot of confusion and money by avoiding opportunities that require too much from you to get started.
Here are five things to consider before selecting a home business opportunity:
1. Do you need to get a license to run a Network Marketing For Dummies business? Many states require that businesses get a license before they are allowed to open. This includes home businesses in many locations. Check with your local government agencies to see what you will need to have in place to start your own home business.
2. Do you need a zoning permit? If you have a home business opportunity that requires doing actual business with the public, you are going to need to make sure that you will not be in violation of any zoning laws. Most cities have very strict residential zoning requirements and it is not hard to violate them. Make sure that the type of business you want to start will be acceptable to run at your current location. A big one might be parking! you may also have handicap requirements.
3. How much equipment will you need to buy? You'’ll need to know exactly how much money you'’re going to have to spend to get your Network Marketing business operational. While some home business opportunities require just a computer, others may need a special printer, extra software, additional gadgets or even heavy equipment. This can add up in a short period of time. Make sure that you are aware of all the expenses that you will incur before you start up.
4. Do you have enough space in your home to devote to your business? Running an informational company is one thing, but if you are stocking products in your home, you’'re going to need enough space. For tax purposes, you'’re also going to have to have a room that is completely devoted to your home business. This means no kid’s toys, or anything from your normal family life can intrude on this room. If you don’t have this kind of space you may need to add on to your home to accommodate your business. Shared areas are called "COMMON AREAS," to the government and if you write off your home business square footage for office space you need to take this into consideration.
5. Will you need to get any special or additional insurance? If you are doing business with the public at your home, you will need to get liability insurance. This will help protect you if anyone falls on your property or injures themselves in anyway. If you will be storing products, you will need to have them insured in case there is a flood or they get damaged in any way. This is called, "Important Paperwork," Insurance and if you don't have it – specifically – you are NOT covered for the loss of it. Insurance companies walk a slippery slope with their customers by not covering this, but they do it anyway, so make sure you get it.
Here are five things to consider before selecting a home business opportunity:
1. Do you need to get a license to run a Network Marketing For Dummies business? Many states require that businesses get a license before they are allowed to open. This includes home businesses in many locations. Check with your local government agencies to see what you will need to have in place to start your own home business.
2. Do you need a zoning permit? If you have a home business opportunity that requires doing actual business with the public, you are going to need to make sure that you will not be in violation of any zoning laws. Most cities have very strict residential zoning requirements and it is not hard to violate them. Make sure that the type of business you want to start will be acceptable to run at your current location. A big one might be parking! you may also have handicap requirements.
3. How much equipment will you need to buy? You'’ll need to know exactly how much money you'’re going to have to spend to get your Network Marketing business operational. While some home business opportunities require just a computer, others may need a special printer, extra software, additional gadgets or even heavy equipment. This can add up in a short period of time. Make sure that you are aware of all the expenses that you will incur before you start up.
4. Do you have enough space in your home to devote to your business? Running an informational company is one thing, but if you are stocking products in your home, you’'re going to need enough space. For tax purposes, you'’re also going to have to have a room that is completely devoted to your home business. This means no kid’s toys, or anything from your normal family life can intrude on this room. If you don’t have this kind of space you may need to add on to your home to accommodate your business. Shared areas are called "COMMON AREAS," to the government and if you write off your home business square footage for office space you need to take this into consideration.
5. Will you need to get any special or additional insurance? If you are doing business with the public at your home, you will need to get liability insurance. This will help protect you if anyone falls on your property or injures themselves in anyway. If you will be storing products, you will need to have them insured in case there is a flood or they get damaged in any way. This is called, "Important Paperwork," Insurance and if you don't have it – specifically – you are NOT covered for the loss of it. Insurance companies walk a slippery slope with their customers by not covering this, but they do it anyway, so make sure you get it.
The Ten Commandments for Network Marketers
What does it take to be a top network marketer? The following standards demonstrate the qualities of leading network marketers and should be used as a guide for the profession:
- Thou shalt build your business on a character foundation and practice the Golden Rule as you build.
- Thou shalt not make unto anyone false perceptions of the income opportunity or the “miracles” your products will work on their health.
- Thou shalt not take the name of your company for granted or use it in vain, thereby becoming a product of the product.
- Thou shalt remember your workdays to keep them productive and the Sabbath to keep it holy.
- Thou shalt not kill the dreaming spirit of any new distributor and remember that you are responsible to those you sponsor, but not for them.
- Thou shalt not commit any impurity within your organization or company worldwide.
- Thou shalt not bear false witness concerning any part of the company’s growth, mission, or products.
- Thou shalt not covet thy crossline’s sales organization, nor steal the downline of another company.
- Thou shalt remember to keep God first, family second, and your company third in priority.
- Thou shalt honor thy upline and downline that thy days within the company may be long and enable you to build a substantial residual income.
Characteristics of a Top Network Marketing Company
If you’ve done the research and you’re interested in several network marketing opportunities, how do you decide which company is the right fit? Because you’re investing your time, money, and reputation, use this list of features and apply them to potential network marketing possibilities to make a solid decision.
- Integrity and honesty
- Full disclosure about the company’s ownership, financial strength, product development, and distributor relationships
- A mission statement along with ethics standards and values
- A simple, duplicatable marketing system that people from all orientations can follow with a reasonable expectation of success
- Products that have been tested for reliability and marketability
- A fair compensation plan that’s easy to understand and rewards both full-time and part-time distributors
- Support for the associates in the form of outstanding marketing materials, conference calls, and national meetings
- An experienced management team
- Training that teaches people what to do and how to do it so that they can become successful within a reasonable period of time
- Technology that makes it easy for distributors to recruit, train, sell products, and manage their organizations, and for retail customers to buy products
Questions to Ask Before Joining a Network Marketing Company
Asking the right questions can help you decide whether you want to become part of a network marketing company. Ask the following questions (before you invest your money) to get some information you need. If you like the answers, you may find a network marketing opportunity that’s right for you.
- Would the integrity of the company’s leadership inspire you to follow them?
- Is the company mission-driven or get-rich-quick motivated?
- Does the company’s corporate philosophy fit your personal philosophy?
- Does the company’s product sell at retail?
- Does the company have a proven and effective training program?
- Does the company’s product line include a reasonable number of consumables?
- Does the company depend on glitz, glitter, and hype to sell its opportunity, or will the company and opportunity survive a factual examination of the claims made at company-sponsored opportunity meetings?
- Would the company’s income and product claims pass muster with regulatory bodies, or do they sound too good to be true?
- Would the opportunity give you a real chance to make a positive difference in the lives of those you sponsor into the business?
- Does the company want to load you up with products that you must sell before you can recoup your investment?
- Does the company tell you in understandable terms what volume of activity you must maintain in order to receive the residual income from the organization you have built?
- Does the local Better Business Bureau have a file of unresolved claims against the company?
- Do you expect the company or your upline to bring people into your business or do your work for you?
- Are you totally convinced of the righteousness of your cause and of its value to those you will work with?
- Do you understand why it’s important to become a product of the product?
- If you succeed with this company, would you have more of the things money will buy and all the things money won’t buy?
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